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Global manufacturing giant NAGASE needed to evolve from a product-centric company to a customer-first solutions provider. As a core piece of this evolved positioning, they wanted a new digital experience that would clearly help businesses understand how NAGASE could help them solve any manufacturing challenge they might face. With a strict 6 month go-live deadline, I led our creative team through digital brand strategy, concepts, and designs to create a transformational digital experience for this 200 year old brand.

RESPONSIBLE FOR:
  • Creative Direction
  • Digital Brand Strategy
  • UI Design Management
  • Design System Management
TEAM CONTRIBUTORS:
  • Content Strategy: Andrew Kauffman
  • UX Director: Brian Lynn
  • UI Design: Marshall Foster
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A transformational digital experience for a global manufacturing giant — in 6 months.

A transformational digital experience for a global manufacturing giant — in 6 months.

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NAGASEDigital Transformation

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© Copyright 2023  David A. Molanphy. All Rights Reserved.